Our Brand Story
SIMPLIFYING PARENTHOOD
We strive to simplify parenthood. Simplified parenthood means less stress, a happier family life, and more confident parents. Simplified parenthood means that parents stay authentic and true to their own values, strengths, and sense of family purpose.
SUPPORTING PARENTS
We believe parenthood is a very noble endeavor. It takes unconditional love and an unbelievable amount of sacrifice to raise a happy, healthy little person. Therefore, we strive to support parents as much as possible.
TEXAS BASED. YEE-HAW!
We are minorities but with a Southern flare. We believe in patience, kindness, and hospitality. Most importantly, we cherish faith and family.
MINORITY OWNED
We are a minority-owned and operated business and have been very blessed to call the US our home. We strive to make a positive contribution to our community.
OUR VALUES
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Love, Compassion, respect
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Service Excellence
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Responsible Stewardship
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Thankfulness
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Perseverance
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Diligence
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Continuous learning & constant improvement
Our Promise to You
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Our company provides only mother-tested & approved products.
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We are committed to only creating products that make motherhood simpler.
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Your purchases are backed by American-based customer support.
