Our Brand Story
We strive to simplify parenthood. Simplified parenthood means less stress, a happier family life, and more confident parents. Simplified parenthood means that parents stay authentic and true to their own values, strengths, and sense of family purpose.
We believe parenthood is a very noble endeavor. It takes unconditional love and an unbelievable amount of sacrifice to raise a happy, healthy little person. Therefore, we strive to support parents as much as possible.
TEXAS BASED. YEE-HAW!
We are minorities but with a Southern flare. We believe in patience, kindness, and hospitality. Most importantly, we cherish faith and family.
We are a minority-owned and operated business and have been very blessed to call the US our home. We strive to make a positive contribution to our community.
Love, Compassion, respect
Continuous learning & constant improvement
Our Promise to You
Our company provides only mother-tested & approved products.
We are committed to only creating products that make motherhood simpler.
Your purchases are backed by American-based customer support.